How can a decision maker identify strategic factors in a corporation’s external international environment?
Management
Week 5: Interactive Activity
5.1. Content Introduction
Learning Outcomes
- Describe the different issues related to environmental scanning, strategy formulation, and strategy implementation in diversified organizations.
5.2. Reading
Required
Chapter 4. Environmental Scanning and Industry Analysis
Chapter 5. Internal Scanning: Organizational Analysis
Textbook: Wheelen, T. L., Hunger, D., Hoffman, A. N., & Bamford, C. E. (2014). Concepts in strategic management and business policy (14th ed.). Upper Saddle River, NJ: Prentice Hall. ISBN-13: 9780133126129 (print), 9780133126433 (e-text)
Recommended
Youssef M. Abu Amuna, Mazen J. Al Shobaki, and Samy S. Abu Naser (2017). Strategic Environmental Scanning: an Approach for Crises Management. Information Technology & Electrical Engineering. 6(3), 28-34.
5.3. Test your knowledge (Max 100 words for every question)
Question 1
How can a decision maker identify strategic factors in a corporation’s external international environment?
Question 2
Compare and contrast trend extrapolation with the writing of scenarios as forecasting techniques.
5.4. Instructions
- Answer both questions in the test your knowledge section.
- Post your answer in the discussion board using the discussion link below (week 5: interactive learning activity).