How should video and photographic images be used? What kind of branding should be used on the content?

Social Media and Fundraising for Non Profit organization

TikTok/Instagram Analysis

  • Develop five guidelines for using TikTok for your organization.
  • What segments of donors, volunteers, clients, retail customers and potential employees should content target on this platform?
  • What kind of content is best suited for communicating here with these potential allies and assets?
  • How long should content be, and can it be repurposed from other platforms?
  • How should video and photographic images be used? What kind of branding should be used on the content?
  • Provide one example post.